Running a business can be very hard work. You need to hire employees, appease customers, and make tough decisions. Sometimes a few tips on how to make the business run smoother can be highly appreciated, Line sheets are one of the things that can make you easier to work with as a business, therefore increasing your profitability. They are useful when selling wholesale products to retailers.
Line sheets get you closer to your customers
Line sheets provide information about you to customers. They will contain your logo and all your contact information, including your name, email address, physical address, website and phone number. In addition to this, line sheets will hold information relating to the products that you are selling. They are typically grouped together in terms of similarity, making it easier for the customer to see everything you have to offer.
Retailers want to see that you know everything about the product that you are trying to sell them. By providing them with a line sheet, retailers can quickly glance through and see if they are interested. They are even able to see small details about the products, e.g. whether or not they were made with eco-friendly materials. Finally, offering great line sheets to your retailers is the best way to improve your relationship with them. To complete this info, we gathered other points to make your brand-retailer relationship better.
Line Sheets can be considered as a marketing channel
To get the word out about your products or services, it might be a good idea to sell them on a multitude of different channels. E-commerce has risen in popularity recently, lending to the idea that websites are a good source to sell your products on. People like the convenience of browsing through websites from the comforts of their homes. Etsy is a popular site for people who create their own crafts, or who sell vintage items. When customers get to know you as a wholesaler, they will be more inclined to return to you, or to refer you to their friends.
Whether you are advertising your products online or displaying them in a physical store, it is important to keep an accurate inventory count. Retailers will be curious to know exactly how much you have available for them to purchase. This information can be included on your line sheet, and saved online or in a physical document.
Get feedback on your Line Sheets
Keep in mind who your customers are. If they are only interested in seeing the big picture, keep your line sheet simple for them. For example, we, at Uppler, allow brands to meet more than 30 000 retailers and to send them adaptable and downloadable line sheets in few minutes because we know it can be an issue for your company. This model Include a few key details, and perhaps the pictures of your products for them to look over. In contrast to this, some retailers would prefer to see everything upfront. These are the types of customers who want to see every detail that you have amassed relating to your product. If you show them a trimmed-down version of your line sheet, they might assume that you do not know everything about your product.
Overall, it will pay to stay organized and on top of things. By staying aware of everything relating to your product, it will attract retailers to do business with you. As well, your distribution methods will pay a key role in selling your wholesale goods to retailers. Not convinced? Check out the Maker’s Row article explaining you some points you can’t forget while making your line sheet.