INTRODUCING A NEW WAY OF PREDICT TRENDS
A lot of forecasts have been done after runways of famous haute-couture brands. Here is the truth of the shops. Here is what retailer choose to stock in their stores for the new collection. Thus, here is what people will actually buy and wear. This data was impossible to find before platforms such as Uppler were invented. Now we finally deliver it to you.
WHAT YOU WILL FIN IN THIS REPORT
You will find a summary of the 10 major fashion trends that we have observed for the period of Spring/Summer 2017. Not only will you find qualitative information, but also quantitative data and statistics extracted out of the new collections and wholesale purchase on Uppler platform
To reveal the 10 main fashion trends for spring-summer 2016 we have analyzed the activity on Uppler during the last month, representing the pre-orders for the coming summer collection. Key metrics are the increase in sales volume for product, the searches made by retailers on the platform and the appearance of new product categories in collection. In order to confirm our results, we have compared our forecasts to the evolution of search results on Google, representing the coming demand for products from the consumers.